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Gossard x CoppaFeel – Breast Cancer Awareness

Gossard: Harri, why it is so important to raise about breast cancer awareness amongst a young audience ? in our twenties, we all feel invincible!?

Most information concerning breast cancer and cancer more generally is targeted at older men and women who may be at higher risk. We believe these conversations should be starting earlier, so younger people are equipped with the tools and the knowledge to be proactive about their own health and given the best chance of detecting cancer early, now and in the future. We want to set people off on the right path and give them the information to make informed decision early on about their health.

Find some other reasons you should start checking your boobs at a young age here:

Gossard: What’s the best way to check your boobs and what symptoms should we be aware of?

There’s no right or wrong way to check, it’s all about just getting to know what’s normal for you. Your boobs will naturally change as part of your cycle each month. So it’s important to check regularly so that you get to know the normal rhythm of your boobs, giving you the best chance detecting anything abnormal quickly.

We advocate for not just coppin’ a feel, but also LOOKING as many of the signs and symptoms are changes you would only notice by looking at the appearance of your boobs. Don’t forget to check all the way up to your collarbone and under your armpit.

If in doubt, get it checked out!

For boob check basics, head over to

And for list of signs and symptoms you should be aware of head to

Gossard: What is the biggest misconception on breast cancer and how do you fight against it?

The biggest misconception around breast cancer is that it only affects woman at an older age. However, every year in the UK 5,000 woman under the age of 45 are diagnosed with breast cancer and around 400 men are also diagnosed with breast cancer every year in the UK.

CoppaFeel! aims to address this misconception by targeting young men and women with our message, starting in schools as young as 13 and taking our message to festivals, universities and work places across the UK. We like to talk about a serious message in a light-hearted way, empowering people to start healthy habits for life.

  • Gossard: What’s new at Coppafeel and what are the expectations during the month of awareness?

This October marks 10 years since CoppaFeel! was founded by Kris Hallenga and her twin sister Maren.

To celebrate the last ten years, we recently launched our new campaign, Grab Life By The Boobs as a celebration of making the most of life and grabbing on to everything it throws at you – including life’s curveballs. It’s a call to get to know your body, in it’s unique and wonderful glory. Our campaign stars normal people of all genders and walks of life, all of whom exemplify our belief that live is worth grabbing on to.

We’ll be incorporating elements of the campaign throughout our Breast Cancer Awareness Month events and activities. One of which is asking people: If you could go back ten years and give some advice to your younger self, what would it be? To celebrate ten years of CoppaFeel! and the people whose futures we’ve changed along the way, we’re asking you to share the words of wisdom you’ve gained over a decade of grabbing on to life, and (hopefully) your boobs.

Find out more about the new campaign here:

Knowing your boobs could save your life, so why not sign up for one of our free regular reminders to check your boobs so you don’t forget! Remind Me

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